205.491.0996 Joyce's Formals Boutique and Pageant Salon View Cart
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And the Winner is....

Joyce Freeman and Sharon NewtonWe have dressed many Winners including the current Miss Alabama, Mrs Alabama United States, Miss Teen Alabama United States and Mrs Alabama America. We have had 3 Mrs America's and numerous top 5 finalist.Come Join our list of winners through out the state. Let Joyce's Staff make your dreams come true!! The Salon above us is the crowning touch, with years of experience each girl becomes a very special client, from Spray Tans, Nails, Hair Cut and Color, and then the professionalHair and  Makeup Artist Melissa Moore Bogardus and staff makes you the most competitive you can be. (They do wedding Parties also) Then last but not least we have one of the most sought after Pageant Coaches around. Come in and let us make you special

For 25 years, Joyce's has been Birmingham's premier full service pageant boutique. Conveniently located just two miles off of I-59, we offer convenient hours and an an extraordinary selection of classic staples and the latest new styles.

Joyce Freeman, Owner and Sharon Newton have over 40 years of combined experience and pride themselves in offering each client with exceptional service. We have wardrobed countless local, and state pageant winners, as well as many national finalists and winners. Joyce's serves as the official wardrobe sponsor for the Miss Alabama Teen USA, Miss Alabama USA, Mrs. Alabama United States, and Mrs. Alabama America pageants. In 2002 they wardrobed Mrs. Alabama Kristy Leigh Phillips, who went on the become Mrs. America 2003, and to win the Evening Gown competition in Mrs. World wearing a selection from Joyce's.

Joyce's not only offers a huge inventory of competition gowns, we also offer swimsuits, a very large selection of prom and cocktail dresses and tuxedo rentals for the men. To complete the total experience we offer professional hair and make-up artists as well as professional pageant consultation. Make the winning choice and make Joyce's your pageant headquarters. You could be the next on our list of hundreds of winners!

Boutique Hours
Please call for hours as they are seasonal. Our voice recording with hours is available 24/7.

Dress Pick-up After 1:30 (Weekdays Only) 

**PLEASE Call Before You Come To Make Sure We Are Open-Thank You, Joyce's**

Joyces Formals • 129 Forest Road • Hueytown , AL 35023 • (205) 491-0996
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